The Forum will be inaugurated by His Excellency Shaikh Mohammed Bin Isa Al Khalifa, CEO of the Economic Development Board, who will also deliver a presentation on Formula One in the Middle East.
With just days to go before the inaugural Motor Sport Business Forum Middle East, there is enormous interest and excitement surrounding the event. Speakers, delegates and exhibitors are travelling from all over the world to take part in what is set to become the region's motor sport industry event of the year.He will be joined on the conference programme by an impressive line up of senior executives from around the world, including David Richards, CEO of Prodrive, Tony Cochrane, Chairman of AVESCO, Talal Al Zain, the recently appointed CEO of Mumtalakat Holding Company, Katja Heim, MD of KHP Consulting, Bjorn Naf, CEO of Gulf Air and Peter Baumgartner, Executive Vice President in marketing and product for Etihad Airways.The Forum also welcomes a strong presence from team bosses in the FIA Formula One World Championship, including Ron Dennis of Vodafone McLaren-Mercedes, Nick Fry of Honda Racing F1, Christian Horner of Red Bull Racing and Colin Kolles of Force India.The event has received major backing from Union Properties, owner of MotorCity Dubai and one of the biggest companies in the Middle East, which has signed a three-year title sponsorship deal. Simon Azzam, CEO of Union Properties is also joining the panel of speakers and has been a strong force in bringing regional interest to the event. Other sponsors for the event are DHL, Haymarket Publishing, Gulf Air and Sports Marketing Surveys.All of the major global motor racing championships will be represented at the Forum, including MotoGP, NASCAR, the FIA World Rally Championship and A1 Grand Prix. The industry's major sponsors and companies are also flocking to the event with speakers and exhibitors including Vodafone, Lenovo, General Motors, Siemens, Sports Marketing Surveys, IFM International, Kangaroo TV, Arabian Business, REEM and BIC.With all of these high-level participants, the Forum has grabbed the attention of the world'spress who will be attending in force. They include F1 Racing, Bloomberg, BBC, Gulf DailyNews, Al Jazeera, Auto Bild, Motor Sport Magazine, The Independent and the FinancialTimes.With the Forum taking place at the Bahrain International Circuit, the organisers - Simon Berger, founder of IM2 Events, Martin Whitaker, CEO of the Bahrain International Circuit and Talal al Zain, CEO of Mumtalakat - are delighted with the interest in the inaugural event.Whitaker said: "This is a fantastic start to what I am sure will be a very successful andprosperous five-year contract. With the interest that the Forum is already generating I can see this being a tremendously viable event both commercially and financially for all particpants. The opportunities the Forum offers delegates, speakers and exhibitors are unique. It is very rare within the business and motor sport community that you have the chance to meet such serious players in the industry in an event that is dedicated to creating the perfect platform for networking and acquiring new deals and opportunities."The Forum opens at 0800 on 1 April with the official inauguration by Sh. Mohammed andcontinues the next day at 0900 2 April with Ron Dennis giving the keynote Address.
With just days to go before the inaugural Motor Sport Business Forum Middle East, there is enormous interest and excitement surrounding the event. Speakers, delegates and exhibitors are travelling from all over the world to take part in what is set to become the region's motor sport industry event of the year.He will be joined on the conference programme by an impressive line up of senior executives from around the world, including David Richards, CEO of Prodrive, Tony Cochrane, Chairman of AVESCO, Talal Al Zain, the recently appointed CEO of Mumtalakat Holding Company, Katja Heim, MD of KHP Consulting, Bjorn Naf, CEO of Gulf Air and Peter Baumgartner, Executive Vice President in marketing and product for Etihad Airways.The Forum also welcomes a strong presence from team bosses in the FIA Formula One World Championship, including Ron Dennis of Vodafone McLaren-Mercedes, Nick Fry of Honda Racing F1, Christian Horner of Red Bull Racing and Colin Kolles of Force India.The event has received major backing from Union Properties, owner of MotorCity Dubai and one of the biggest companies in the Middle East, which has signed a three-year title sponsorship deal. Simon Azzam, CEO of Union Properties is also joining the panel of speakers and has been a strong force in bringing regional interest to the event. Other sponsors for the event are DHL, Haymarket Publishing, Gulf Air and Sports Marketing Surveys.All of the major global motor racing championships will be represented at the Forum, including MotoGP, NASCAR, the FIA World Rally Championship and A1 Grand Prix. The industry's major sponsors and companies are also flocking to the event with speakers and exhibitors including Vodafone, Lenovo, General Motors, Siemens, Sports Marketing Surveys, IFM International, Kangaroo TV, Arabian Business, REEM and BIC.With all of these high-level participants, the Forum has grabbed the attention of the world'spress who will be attending in force. They include F1 Racing, Bloomberg, BBC, Gulf DailyNews, Al Jazeera, Auto Bild, Motor Sport Magazine, The Independent and the FinancialTimes.With the Forum taking place at the Bahrain International Circuit, the organisers - Simon Berger, founder of IM2 Events, Martin Whitaker, CEO of the Bahrain International Circuit and Talal al Zain, CEO of Mumtalakat - are delighted with the interest in the inaugural event.Whitaker said: "This is a fantastic start to what I am sure will be a very successful andprosperous five-year contract. With the interest that the Forum is already generating I can see this being a tremendously viable event both commercially and financially for all particpants. The opportunities the Forum offers delegates, speakers and exhibitors are unique. It is very rare within the business and motor sport community that you have the chance to meet such serious players in the industry in an event that is dedicated to creating the perfect platform for networking and acquiring new deals and opportunities."The Forum opens at 0800 on 1 April with the official inauguration by Sh. Mohammed andcontinues the next day at 0900 2 April with Ron Dennis giving the keynote Address.
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